I Am Joe’s Blog:

January 18, 2012 • 6:02 PM

Speaking at Macworld | iWorld 2012

The conference formerly known as “Macworld Expo”—and then, very briefly, simply as “Macworld”—is back this year as Macworld | iWorld 2012, running from January 26–28 in San Francisco. I am honored to have been selected as a speaker, and I’m looking forward to the show immensely. If you’re planning to attend, I hope you’ll consider dropping in on my talks. I’ve been working very hard to put together presentations that are both interesting and entertaining—a good time will be had by all.

Here’s what’s on my docket:

  • Getting to Know Siri (TT902)—Thursday, January 26, 10:00 a.m.
    In this session, I won’t be doing all the talking—I’ll be joined on stage by my virtual assistant, Siri! The voice-controlled intelligent assistant capability in Apple’s iPhone 4S has made my own life quite a bit easier, and even though it’s still officially in beta, it has become an indispensable tool for a great many people. Together we’ll show you what Siri can do out of the box; explore tips, tricks, and hacks to extend Siri’s capabilities; and have some fun with Siri’s lighter side. I’ll also talk about my expectations, hopes, and dreams for Siri’s future.

  • Unitasking in the Apple Ecosystem (TT937)—Thursday, January 26, 2:00 p.m.
    
We all know what multitasking is—doing (or trying to do) several things at once. Computers are great at multitasking, but humans turn out to be a lot less efficient (not to mention unhappier) when they multitask. What’s the solution? Why, unitasking, of course! In this talk, I’ll explain how you can increase your productivity and reduce stress by concentrating on just one task at a time. But wait…exactly what is a “task,” anyway? Although you may think that’s self-evident, programmers tend to have a very different idea about what a task is than the rest of us. The result has been products that, paradoxically, make it harder to accomplish one task at a time, even while appearing to make it easier! I’ll untangle this curious mess and show you some of the ways your Mac and iOS devices can help you become a better unitasker. Bonus: In a feat never before seen at Macworld, I will personally attempt to perform as many as six tasks at the same time. Wish me luck!

    I did a video interview about the above two sessions with Chuck Joiner for MacVoices TV, which I think should give you a pretty good idea of what to expect. (Update: link added)

  • Umpteenth Annual Netters’ Dinner—Thursday, January 26, 6:30 p.m.
    Back in the day, this was a get-together for networking geeks—you know, like people who were actually on the internet (or one of its predecessors). I remember when hundreds of people would walk across the city in a truly impressive crowd, cram into the big upstairs banquet room at the Hunan on Broadway at Sansome, and enjoy extremely average Chinese food (they always claim it’s going to be hot and spicy, but it never is) along with excellent conversation. Last time I checked, only ten people had registered for this year, all of us old-timers who seem bent on keeping the event alive for purely nostalgic reasons. But, you know, we’d love to have more company, and anyone—geek or not—would be entirely welcome. Food, drink, and conversation with smart people—what more do you need? Be sure to read the instructions for where to go and when.

  • Ebook Publishing Panel with Chris Breen (Macworld Live Stage)—Saturday, January 28, 11:00 a.m.
    
In this panel discussion, I’ll join Adam Engst, Tonya Engst, Jeff Carlson, Glenn Fleishman, Michael Cohen, and moderator Chris Breen (Macworld Senior Editor) to discuss the past, present, and future of ebook publishing.

Even if you don’t make it to any of these events, if you happen to be at the show, please keep an eye out for me and say hello. I’ll be the guy with the iPhone.

Morgen, Soren, and I are all making the transatlantic trek to San Francisco, and we’ve arranged to spend some extra time in town both before and after the conference to hang out with friends and family, eat plenty of spicy food, and enjoy some R&R. Then it’s back to Paris, where my February calendar is already overbooked with the usual array of projects.

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